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Metrics

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The Ultimate Guide to Maximizing Average Revenue Per Account (ARPA)

An in-depth look into strategies that you can use to increase their Average Revenue Per Account. We’ll explore customer revenue, total cost, marginal cost, average cost curve, active users, average order value, profit margin, and customer churn.

The Ultimate Guide to Understanding Time to Value

Time to value (TTV) is one of the most critical metrics in the customer success world, but do you really understand your TTV? Do you know how to measure it?

How to Calculate Customer Churn Rate

Customer churn rate is a crucial metric for businesses to understand and address, as it reflects the percentage of customers who have stopped using their products or services.

10 Best Customer Experience Metrics (According to the Experts)

Find out what the top revenue experts say their top metrics for measuring customer experience.

Why You Need Product Data in Your CRM (+ How to Get it)

Being able to incorporate product usage data into your CRM is critical. But why is it so hard and what can you do about it?

Why Customer Lifetime Value Matters

Customer Lifetime Value is the key metric that tells you the impact a customer has on your company. Using CLV, you can determine which customers deserve your full attention and which can wait.

19 Product Management Metrics and KPIs to Track in 2022

To be a successful product manager of a SaaS product, you need a good understanding of the fundamental metrics of the trade.

Why You Should be Tracking Customer Acquisition Cost

Tracking customer acquisition costs (CAC) is a crucial aspect of any business, as it helps to determine the efficiency of your marketing and sales efforts. By understanding your CAC, you can make informed decisions.

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