Pricing

Pricing and packaging designed to be as flexible & focused as you need.

How PricingWorks

Add Additional Products

Parative offers three add-on products for expanding value and consolidating tools: Parative CS, CX, and VoC.

Add Optional Data Add-Ons

Add Parative historical data analysis to inform predictive NRR scores. Or add market enrichment data to fill gaps.

Add Relevant Integrations

Connect your data sources, as well as any desired automations. CRM & Slack are included in all subscriptions for free.

Modern pricing for modern companies.

No cost per seat.

Parative wants to grow your company. The more teammates, the better.

No cost per customer.

You shouldn’t be charged more for your success. More customers, same price.

No cost for service.

Training, support, guidance, help... service should never be paywalled.

Parative Products

core system

Parative Customer Data Orchestration Engine

Put your customer data to work. Parative automatically unifies and cleans customer data to transform how non-technical teams access, understand, act on that data to drive business outcomes.

ML-based Customer Identity Resolution

Customer Data Unification & De-duplication

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Data Accessibility: Route to Teams/Tools

Record Enrichment: Fill in Data Gaps

Customer Scoring: Find Risk/Opportunity

Workflow Automation: Drive Team Action

No Data Tool or Data Team Required

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Add-ON

Parative CS

A Customer Success system for managing accounts and renewals. Use as a standalone tool or as a CS conversion kit for your CRM.

Add-ON

Parative CX

A collection of customer-facing modules for driving onboarding, adoption, & engagement.

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Add-ON

Parative VoC

An all-in-one system for capturing customer feedback, reporting on the revenue impact of customer needs, & closing the feedback loop.

Parative Data Add-ons

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Customer Data Analysis

Some Parative customers know the signals that matter for risk or expansion. Others don’t. For those, Parative will analyze historical data to identify which factors lead to the NRR outcomes you care about.

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User Departure Tracking

Parative can track when key users/admins leave your accounts. This signal can be used to identify NRR risk, as well as identify potential sales opportunities by tracking where the user departed to.

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Scheduled CRM Record Enrichment

Parative offers a market data enrichment add-on to enrich your contacts and accounts with firmographic and technographic data. This can be used to enrich existing records or create missing records.

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Target Account Enrichment & Gap Fill

Parative can create contact records in your CRM for relevant missing contacts in your target accounts. This enrichment can be done automatically, or you can manually provide Parative with a list.

Parative Integrations

CRM & CSP

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Salesforce
Hubspot Logo
HubSpot
Gainsight Logo
Gainsight
ChurnZero Logo
ChurnZero

Marketing

Hubspot Logo
HubSpot
Marketo Logo
Marketo
Salesforce Logo
Pardot

Sales

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Outreach
Salesloft Logo
Salesloft

Support

Zendesk Logo
Zendesk
Intercom Logo
Intercom
Freshworks Logo
Freshworks

Analytics

Pendo Logo
Pendo
Amplitude Logo
Amplitude
Mixpanel Logo
Mixpanel
and many more...