Parative is built on an AI-powered data engine that unifies customer data from any source to give teams the insight they need to drive NRR at scale.
Track product usage and engagement behaviors natively through Parative.
Add company or contact-level enrichment data to expand your Parative records.
Capture customer feedback, sentiment, and needs using Parative VoC software add-on.
Track your NRR pipeline and score accounts to identify Expansion Qualified Leads for each of your upsell or cross-sell paths.
An expandable unified CX system for scaling NRR through data - not effort, headcount, or spend.