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Harnessing the Power of Customer Journey Mapping: A Visual Approach to Customer Experience
A well-executed customer journey map can be transformative for businesses. It serves as a mirror, reflecting the customer experience your business offers, revealing both its strengths and areas needing improvement.
Blog Post
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12
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Harnessing the Power of Playbooks for Efficient SaaS Onboarding
Think of playbooks as your comprehensive manual, providing users with step-by-step guidance to navigate and understand your software effectively.
Blog Post
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10
min.
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Predictive Scoring Model Breakdown: Cross-Sell Readiness
Scoring is a powerful tool that helps organizations prioritize their efforts and allocate resources where they are most likely to have an impact. First up, we'll be exploring Cross-Sell Scoring.
Blog Post
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12
min.
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Optimizing Your PLG Motion: Sales SLAs for Product Qualified Leads (PQLs)
Many companies have begun to embrace Product Led Growth as a go-to-market strategy. But what about introducing a sales-assist into the mix? How do you create effective Sales Service Level Agreements (SLAs) for Product Qualified Leads or Accounts?
Blog Post
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17
min.
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Your CRM is Not Enough: Unifying Customer Data With Parative
Managing disparate sources of customer data is hard. Finding meaningful signals in that data is even harder. Parative's Customer Data Unification is here to help. Learn how.
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14
min.
5 Playbooks for Customer Churn Prevention
Check out these five playbooks to prevent customer churn by leveraging the power of Parative's revenue scoring engine.
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13
min.
Optimizing the Customer Journey for an Economic Downturn
Given the economic uncertainties ahead, revenue leaders need to consider optimizing their customer journeys to succeed in a down market.
Blog Post
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25
min.
Unlocking the Potential of Value Realization for SMB Customers
SMB Customers pose a particular challenge when it comes to value realization. In this post, learn how SaaS companies can identify the value realization problem and strategies to overcome it.
Blog Post
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12
min.
Product Engagement Scores: A Key Growth Lever for SaaS
Product Engagement Scores (PES) are a powerful tool for SaaS companies. PES measures how much a user is leveraging a product's features. Learn more about PES.
Blog Post
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12
min.
Customer Journey Mapping: What, Why, and How (+ Free Templates)
Customer Journey Mapping is not just a fancy theory, it's a strategy that must be taken seriously in order to retain and grow your customers.
Blog Post
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15
min.
SaaS Renewal Rate: The Complete Guide (With Expert Advice + Free Template)
Retaining your SaaS customers is essential to keeping your business afloat. Consistent SaaS renewal rates come from strong customer relationships, positive user experiences, excellent customer service, and product engagement.
Blog Post
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17
min.
The Importance of Customer Lifecycle Management
In this article, we'll cover the stages of the customer lifecycle, how to best manage them, their metrics of success, and ways to improve your customer life cycle management.
Blog Post
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15
min.
Understanding Product Objectives (OKRs)
Setting the right goals is a vital part of product management for both the development teams and the stakeholders. Product managers should know how to collaborate with the product team and define the objectives and key results, called OKRs
Blog Post
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17
min.
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