An in-depth look into strategies that you can use to increase their Average Revenue Per Account. We’ll explore customer revenue, total cost, marginal cost, average cost curve, active users, average order value, profit margin, and customer churn.

Being able to incorporate product usage data into your CRM is critical. But why is it so hard and what can you do about it?

To be a successful product manager of a SaaS product, you need a good understanding of the fundamental metrics of the trade.