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The Importance of Customer Lifecycle Management
In this article, we'll cover the stages of the customer lifecycle, how to best manage them, their metrics of success, and ways to improve your customer life cycle management.
Blog Post
15
min.
Featured Post
6 Steps to Customer Success Team Management
Customer Success Teams are more important today than ever before. From reducing churn, to expansion LTV, CSMs are the unsung heroes of SaaS. But what are the keys to managing a CS team?
Blog Post
10
min.
Featured Post
How to Create a Customer Success Plan (7-Step Guide)
A customer's success is the result of creating a tried and true plan. This article's seven steps will help you and your team build the best success strategy possible.
Blog Post
8
min.
Featured Post
Aligning Sales and Customer Success Around Net Revenue Retention (NRR)
Customer Success have been transitioning from a cost center to a revenue center. But that can only happen when you have sales and customer success alignment.
Blog Post
15
min.
Featured Post
Understanding the Impact of Customer Retention
Customer retention is something most people who say is important, but can you really say *why* it's important? In this post, we go through all the reasons that customer retention has a huge impact on a company.
Blog Post
10
min.
Featured Post
Customer Journey Mapping: What, Why, and How (+ Free Templates)
Customer Journey Mapping is not just a fancy theory, it's a strategy that must be taken seriously in order to retain and grow your customers.
Blog Post
15
min.
Featured Post
Reducing Customer Churn: Everything You Need to Know
Learn precisely what customer churn is, how to calculate it, and, even better, the guiding principles to follow to reduce it.
Blog Post
18
min.
Featured Post
Why Customer Lifetime Value Matters
Customer Lifetime Value is the key metric that tells you the impact a customer has on your company. Using CLV, you can determine which customers deserve your full attention and which can wait.
Blog Post
12
min.
Featured Post
What You're Missing in Your Customer Health Scores
A good customer health score is one of the best ways to monitor your customers and identify any factors that could negatively impact the business, and identifying a low customer health score early on is crucial to reducing churn and expanding revenue
Blog Post
15
min.
Featured Post
The Impact of Customer Success
Companies will often treat customer success as an after thought; a role to be filled whenever there's time to find someone. If they knew the impact of customer success, they might think differently.
Blog Post
6
min.
Featured Post